Jacob
Typically replies in a few hours
Jacob
Hi, hit the button below to start a chat with me.
Start Whatsapp Chat
Role
Editor
Client
Broadwick Live
Production
Broadwick Studio
Date
July 20, 2020
In the lead up to the launch of Vibration Group's (Printworks, Magazine, Depot Mayfield) new pinnacle multi-media / culture space for London, DRUMSHEDS. I was tasked with created an engagement piece to sew excitement in the established and expanding London day/night events audience. Using footage captured in-house of the pre-developed site to tease the promise of a new location and enormous scope of the new site for the companies array of flagship events such as Field Day London.
Obfuscation, abstracts, leading into large space reveals was the intention to create drama and excitement within the piece. Intercut with practical informative graphics to provide context and reassurance for the audience post the announcement of the groups iconic Printworks plans to close.
In the lead up to the launch of Vibration Group's (Printworks, Magazine, Depot Mayfield) new pinnacle multi-media / culture space for London, DRUMSHEDS. I was tasked with created an engagement piece to sew excitement in the established and expanding London day/night events audience. Using footage captured in-house of the pre-developed site to tease the promise of a new location and enormous scope of the new site for the companies array of flagship events such as Field Day London.
Obfuscation, abstracts, leading into large space reveals was the intention to create drama and excitement within the piece. Intercut with practical informative graphics to provide context and reassurance for the audience post the announcement of the groups iconic Printworks plans to close.
The announcement of FIELD DAY's new site location after a series of moves in recent years. The goal was to get the audience who had grown a touch frustrated by the festivals latest site handling, excited about the scope and promise of a new, state of the art site development. Using footage captured in-house of the pre-developed site to tease the promise of a new location and enormous scope of the new site for the companies array of flagship events such as Field Day London.
Using a mixture of in-house shot site footage, and footage from the companies archive of past events the intention was to create an informative piece that painted a vision for what was coming and create buzz around the staple London festival's newest chapter.
I reached out to Jake after a chance meeting at one of our events. I was exploring themes for the upcoming Printworks season and asked his thoughts on the concept. His response surprised me and lead to us inviting him down to our Camden office to work across a few of our brands on various projects.
